# File lib-plugins/yapra/plugin/publish/on_memory_download.rb, line 50
    def construct_data(config, item, original=nil)
      if config && config['attribute']
        if item.respond_to?(config['attribute'])
          original = item.__send__(config['attribute'])
        end
      elsif config
        original = item
      end

      if original && config && config['replace']
        original = original.gsub(config['replace'], config['to'] || Time.now.to_s)
      end

      original
    end